Over the last couple of decades, the Internet has gone through some exciting changes. Some Internet marketers have done better than others, and a lot of it comes down to studying trends and making the most of opportunities.

One man who has done a great job of doing exactly that is Agam Berry. From successful Internet marketing to cryptocurrency, Berry has found a way to make the most of opportunities when they are presented in the industry. That is why I felt it was important to take the opportunity to interview him for the website.

https://www.youtube.com/watch?v=HYBy_3JtNpA 

When did you first start looking at the Internet as a business tool rather than purely for entertainment?

I have always had a bit of a business mind, so I knew early on that the Internet was the future to connect with people looking to spend money. I had some early projects when I was younger, and some of them did alright. It wasn’t until I really started to learn about Internet marketing that I realized the potential.

Search engine optimization is something that a lot of Internet marketers rely on. Since my website has to do with SEO, what are your thoughts on how things are trending right now?

I think it is really great to see all the changes in SEO over the years. During the early years, there were a lot of shortcut opportunities that did not reward the people who were doing things right. Now, it’s nearly impossible to get away with anything that is not genuine. That helps the consumer, and also helps marketers who take the time and effort to make everything great.

How have you been able to grow Quantified Commerce over the years?

I look at Quantified Commerce as a company that allows me to use all that I have learned through trial and error early on. Are we perfect? No, certainly not. However, we have been able to reach customers not only in the United States, but in India as well. We capitalized on finding a need and satisfying those needs.

You also seem to be into cryptocurrency. Are there any similarities between the early days of Internet marketing and cryptocurrency?

I never really thought about it before, but I guess there are some similarities. Those who are willing to put in the time and effort to study everything definitely have an advantage at this point. There are a lot of potential scams out there, and people taking shortcuts to try to strike it rich with cryptocurrency. I think those who do things the right way and invest wisely will find success in the end.

https://www.youtube.com/watch?v=6Gu2QMTAkEU

Where do you see cryptocurrency in five years?

It seems like cryptocurrency is still trying to figure out exactly what it is. There are too many different options out there, and some of the smaller ones are going to die off. The good news is that the trusted cryptocurrencies will become better in time, and more industries will accept them.

 

Every business (small or big) seeks one thing – to grow and become better than they were the previous year. The major aim of every business is to market their products, sell more, and make profit. There are many factors to achieve this including increasing quality, increasing productivity, and using better marketing strategies.

With the strong influence of the Internet, having a strong online presence is now a part of the success story of most SMEs. About 76 per cent of consumers in the UK research online before making purchases. This shows that e-commerce has become the trending way of making more sales. The internet has also made available great opportunities for SMEs to secure contracts from the public sector and boost their brand.

However, maintaining and growing an online business requires more than just establishing one. The following are five tips on how to accelerate the growth of your online business in 2019…

Define your target and work towards it

Every business should have a target it intends to meet at the end of a business year. Having a drawn up plan helps to keep you in check and to reach your target. Set measurable goals such as the number of new customers you intend to win or the number of products you intend to sell within a specific period of time. Conduct regular appraisals to ensure that you are still on track.

Create and maintain a professional website

Every business, big or small should have a professional website as it is the first point of contact with potential customers. It is essential to have a functioning, friendly, responsive, and accessible website. You should also incorporate a regularly updated blog to keep customers abreast with information concerning your brand. They can share your blog posts too and make you reach a wider audience.

Get Social

With over 2 billion estimated users in 2019, social media offers companies an avenue to reach out to more customers and build their brand. To do this, you need to study your audience and focus on the particular social media platform. You can run ads or engage your audience through comments, emails, and direct messages.

Focus on the customer’s need

You have a business when you have customers. They are the backbone of every business. Their happiness should be your top priority. Once you have your online targeted customers in any platform, your major focus should be on their needs. Advertise the right products which are to their benefit and watch them sell out. Give the perfect customer treatment, send thank you emails, and reply to all questions.

Make use of proper Search Engine Optimization (SEO) techniques

Research suggests that 71 per cent of online users focus majorly on the first page results of search engine. Based on this, SEO is a great way to boost your online presence. SEO increases search engine traffic to your website by ranking it higher in online search results. To achieve this, you should have a mobile-friendly website and quality content. Implementing these SEO strategies will boost your conversion rate.

Conclusion

Building an online presence and maintaining it takes effort and time. However, the reward comes in folds for greater brand awareness and higher conversion rate to greater customer loyalty and being influential in your niche. Be intentional about growing your brand and watch it soar.

 

If you have a business idea but lack the funds to execute it, an angel investor can get you started. But here’s the thing, as the term ‘angel’ implies you may not find them easily, and even if you’re lucky to find and have them invest, your business becomes their business too.

What this portends for you is that you will have to answer to them and come back each time, cap in hand when you need extra funding. It’s not a good look. Instead of waiting for angel investors to fund you or giving them your precious equity shares, there are other ways to get your business off the ground.

Fund yourself

You don’t necessarily need thousands of Pounds to get your business up and running and you certainly don’t need angel investors. For starters, you can use your own funds to start up and grow. This is why it is best practice to save up while working for someone else until you can stand on your own.

You can go into agreements with other start-ups like yours to share office spaces, split electricity bills, barter services, and a host of other partnerships that could reduce cost. This, would require some research on your part but you’ll still have your equity intact.

Use free business resources

The advent of the internet along with other technologies in recent times has made it increasingly easier to run businesses almost free of cost. For instance, there are tons of free materials, templates, and data online that businesses can take advantage of. Why then would you need angel investors?

And here’s a tip to use when you come across paid resources, most of them actually offer trial periods. This trial period should give you enough time to get what you need before it expires.

Get a business loan

If your business idea is one that would need a certain amount of money you don’t have, get it from a company that is willing to help and get to work as soon as possible. Sometimes saving up for long periods of time for a business is not ideal when you have the option of getting a loan and starting immediately.

The beautiful thing about loans is that you won’t have to pay the full amount all at once, the repayment can be spread out for several months. Also, you get to keep the equity shares angel investors would have got as a prize for their ‘generosity.’

Join a contest

Great singers go for X-Factor to compete and possibly win the grand prize, there’s no reason why you can’t opt for entrepreneur-related contests. You never know, you could be the winner.

Even if you don’t win you’d have the opportunity to learn directly from gurus in your field, meet people who share your drive for innovation, and boost your confidence and ability to make a pitch anywhere.

Angel investors are not the all-in-all, with the right determination and by following through with any of these tips you can start something you’ll be proud to call your own.

Getting the videos that you publish on your website to rank better on search engines can be difficult. However just as you optimize other content for search engines – you need to take steps to optimize your videos as well.

While there are many factors that influence how well your videos rank on search engines, there are a few simple SEO tips that could have a big impact on them:

• Add schema markup when you publish videos

For every video that you publish you should add the appropriate video schema markup to your webpage. Most search engines nowadays support schema markup and it will allow you to provide them with more information about your video.

To be more specific the schema markup will let you add parameters to provide the title, description, duration, and thumbnail URL for your video. Search engines will then use that information to create a ‘rich’ listing for your video in search results.

Because many of those parameters will contain keywords, your video should rank better if you include schema markup when you publish it.

• Publish a video transcript on the webpage

Another useful way to give search engines information about your video is to write a video transcript and publish it on the same webpage. The transcript should ideally be placed near the video – possibly right below it.

As a written version of the audio in your video, the transcript will naturally contain many keywords that are related to your video. More importantly it will be in a form that search engines can crawl and process easily.

• Improve the page speed

Videos have the unfortunate tendency of slowing down webpages, especially if they are self-hosted or use autoplay. In light of that you will want to keep a close eye on the page speed when you publish videos, and take steps to improve it wherever possible.

Search engines expect the page to load quickly, and in general you should aim for yours to load in 2 seconds or less. Any more than that and not only will it affect your website ranking – but you will start to find that many visitors abandon the page instead of waiting for it to load.

Make no mistake creating video content is easy nowadays, and you can even use Movavi Video Editor and create videos from photos by following the steps at http://www.movavi.com/support/how-to/video-from-photos.html, for example. However in order to attract more viewers to the videos that you publish on your website – it is crucial that you pay close attention to its SEO.

It should be noted that there are lots of other factors that will affect how well your videos rank on search engines. That being said the steps listed above are a good place to start, and should provide you with a convincing boost to your search engine rankings.

If you want you can then look into improving other parts of the SEO, so that your videos rank even higher.